Online-presence assessment

Your next client is comparing you before they ever call.

A focused assessment reveals where prospective clients may be losing confidence, failing to find the firm, or abandoning the path to contact.

What we examine

The visible signals—and the hidden gaps behind them.

Website

Clarity, mobile usability, credibility, conversion paths, currency, and technical friction.

Organic search

Page relevance, site structure, technical foundations, and visible content gaps.

Local presence

Google Business Profile, Maps visibility, core listings, consistency, and review stewardship.

Paid search

Keyword intent, campaign structure, destination pages, tracking, and budget alignment.

Content

Practice-area coverage, usefulness, publishing consistency, and unanswered prospect questions.

Measurement

Analytics, Tag Manager, Search Console, conversion signals, and decision-ready reporting.

Outreach-ready message

A direct way to introduce the assessment.

Use this language as a starting point and customize the observations for each firm.

“I took a look at your firm’s public online presence and found a few areas that may be making it harder for prospective clients to find you, trust you, or take the next step. These are fixable issues, but they work best as one coordinated system—not a collection of one-off projects.”

Review the service model, compare monthly packages, or request a strategy call for a focused assessment of your website, search visibility, local listings, advertising, content, and reputation.

Ready for the focused version?

Let’s review your firm’s public presence together.

Start with a focused conversation about your website, search presence, local visibility, paid media, content, and intake path.

Request a strategy call